Comparable to Internet cafes, 10,000 yuan of equipment is standard. E-sports hotels have risen in Changsha.
Huasheng Online May 30th (Sanxiang Metropolis Daily Huasheng Online reporter)
Pan Xianxuan) Eat chicken in the dark, and you can take a shower and sleep when you are tired. This scene happened in some e-sports hotels in Changsha. As the e-sports industry continues to be hot, many related industries are also changing. The reporter found that following the wave of Internet cafes, a new type of hotel relying on e-sports games has sprung up in Changsha. Consumers can spend hundreds of dollars to experience the game pleasure comparable to Internet cafes in their rooms and enjoy the supporting services of the hotel, which has become a new base for many e-sports enthusiasts.
Ten thousand yuan esports equipment is standard.
What does an e-sports hotel look like?
On May 29th, a reporter from Sanxiang Metropolis Daily visited a number of e-sports theme hotels in Changsha, and found that most of the hotels were decorated with distinctive features, some of which focused on modern minimalist style, some took industrial style, and some highlighted game elements.
Of course, high-end cool computer equipment is the standard of e-sports hotels. The reporter noticed that the rooms of these e-sports hotels are equipped with professional e-sports computers, large display screens, Logitech competitive mice, professional game keyboards, high-end e-sports chairs, etc. It costs about 10,000 yuan to calculate the hardware configuration of a single player’s computer. "Some guests who plan to book rooms online sometimes call for advice. What they care about is not the size of the bed and whether there is breakfast, but the specific configuration of the computer, the speed of the network, what games they can play, etc." The waiter of an e-sports hotel told the reporter with a smile.
In order to meet the needs of e-sports enthusiasts, there are many types of rooms in e-sports hotels, including single rooms, double rooms, triple rooms, quadruple rooms, five rooms and six rooms. In terms of bed type, single rooms and double rooms are mostly big beds, while rooms with more than three people are high and low beds, which makes people feel quite like returning to their school days. In the naming of rooms, many e-sports hotels have painstakingly integrated game elements, such as passionate four-room, luxurious five-room, super team six-room, etc., giving gamers more sense of substitution and imagination.
Hardware facilities such as bathing in e-sports hotels are no different from traditional hotels. Of course, individual e-sports hotels have also made great efforts in service. For example, the Internet Cloud E-sports Hotel located in Xianglong Road, Changsha County is built with reference to the standards of four-star hotels. There are refrigerators, bars, snacks and drinks in the rooms, and the hotel also has a free laundry room.
Post-80s and 90s office workers are the main consumers.
In terms of price, the reporter found on Meituan that the single room of e-sports hotels generally exceeds that of 150 yuan, and the most expensive one is six rooms, of which the most expensive one is 902 yuan/night.
Although the price is not cheap, from the situation learned by reporters, there are not many young people who come to experience it. "Weekend hotels are basically full of rooms, and the occupancy rate can be 60% to 70% in normal times." Liu Lin, the owner of the Internet Cloud E-sports Hotel, said that all the customers who stayed were e-sports enthusiasts, mainly office workers after 80 s and 90 s, and some college students, with males accounting for the vast majority. "There are also some technology companies whose employees are mostly young men. The company’s party activities simply come to the hotel to play games."
Since the appearance of e-sports hotel in Changsha, Chen Weimin, a white-collar worker in Changsha who likes playing games, seldom goes to Internet cafes, and e-sports hotel has become his new choice. "Although the consumption is higher than that of Internet cafes, the gaming experience of e-sports hotels is not worse than that of Internet cafes, and the privacy is higher, quieter and the environment is more comfortable. If you are tired, you can take a shower and sleep, not to mention second-hand smoke."
Changsha has opened more than 20 e-sports theme hotels in half a year.
The reporter learned that the e-sports hotel has only appeared in Changsha for more than half a year.
Liulin began to operate Internet cafes in 2010. In the second half of last year, in a national Internet cafe business group, several foreign Internet cafe owners were robbed of their business by e-sports hotels. He immediately inquired about this new format and went to other places for inspection. After returning to Changsha, Liulin immediately began to prepare for the e-sports hotel, and officially opened in December 2018, becoming the first batch of e-sports hotels to open. "At the end of last year, there were only two or three e-sports hotels in Changsha, and many people visited our hotel. Soon, many people began to follow up and open stores." Liu Lin said.
The reporter found on the Internet that there are at least 20 e-sports theme hotels in Changsha, including more than 10 newly opened professional e-sports hotels. The rooms of these hotels are all equipped with high-end e-sports equipment, only for e-sports enthusiasts; Other hotels with e-sports labels just played the edge ball and upgraded some computer rooms in the hotel. The hotel still retains ordinary business rooms and mahjong rooms.
However, judging from the feedback from many e-sports hotel owners, it is not an easy task to open an e-sports theme hotel. It not only requires a certain technical threshold, but also knows the daily computer maintenance and technical maintenance, and the input cost is not low. The computer equipment in the hotel room alone will cost hundreds of thousands of yuan. "The consumption power of the e-sports market is good, and the e-sports hotel’s’ black+accommodation’ model is also popular among young people. Although it is still a new thing, the industry is very optimistic about its potential."